Report Writing on Digital Technology for Restaurant Chains
Docklands Academy, London has a close partnership with three restaurant chains called Hazev, Haz and Tas. These restaurant chains include 21 food and beverage operations in and around Central London; from cafes and bars to large restaurants serving Anatolian cuisine. In recent years, managers working for restaurant chains have made use of digital technology in order to help them run operations and promote the restaurants. In particular, the Finance Manager has developed digital systems in order to coordinate with restaurant managers for the monitoring of income and expenditure across all of the restaurants. Also, the Marketing Manager has created promotional materials on Social Media to help increase sales and improve branding. Restaurant managers are also using digital technology for online orders through delivery services such as Deliveroo.
Imagine that the Directors of Hazev, Haz and Tas have asked you to investigate the way that leadership and management is affected by the use of digital technology in their organisation. In particular, the Directors would like to know how digital technology has affected management and leadership styles in their organisation.
To help you with this task, the Academy has conducted video-recorded interviews with the Finance Manager, Marketing Manager and a Restaurant Manager working for the Hazev, Haz and Tas chains.
Each of them was asked to respond to the following questions:
- How would you describe the structure of Hazev and Tas?
- How would you describe the culture of Hazev and Tas?
- How would you describe the style of management and leadership at Hazev and Tas?
- How would you describe your approach to (delete as appropriate) financial/marketing/restaurant management at Hazev and Tas?
- How do you use digital technology to do your job?
- How does your use of digital technology affect the way you manage and lead others?
- How do you manage changes caused by the use of digital technology at work? 8. How does Hazev and Tas compare with other restaurants in managing change?
After watching the videos, you have been asked to provide a written report and some slides with a presentation, which you can give to the Directors at the end of the project. You are also required to demonstrate management and leadership skills yourself in a second presentation.
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